WellCraft Kitchen and Bath: $200K+ closed in 3 months from $8K in ad spend.

The challenge

Plenty of names, not enough bid-ready kitchen and bath projects worth sending a team out to estimate.

The strategy

• Target homeowners with genuine kitchen and bathroom projects in the service area.
• Qualify on project scope and timeline before booking, to protect estimator time.
• Book, confirm, and track every opportunity through to a closed job.

What we did

• Offers and creative specific to kitchen and bathroom remodeling.
• Qualification on project type, timeline, and readiness.
• Follow-up sequences and confirmations to protect show rate.
• Reporting on booked estimates, shows, and closed revenue.

The result

8 closed jobs and $200K+ in closed revenue over three months from $8,000 in ad spend.

Related reading

• Corestone Construction case study
• 1st Truitt case study
• How our remodeling marketing works